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Author Profile Past 90 Days 10 stories 1 Publishers

sam bradley

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sam bradley's Coverage
Buzz
Media Coverage
World View
Beat Reporting
Category Articles Share
Business_Finance 7
Sports 2
Technology_Internet 1

Universal Ads must pass the pizza test if it's to steal ad dollars from social
2026-05-27 — digiday.com


Premier League gambling ban gives brand sponsors an open goal, but CMOs must still prove value
2026-05-26 — digiday.com


Media Buying Briefing: Production and media squeeze lead brands to run campaigns for longer
2026-05-24 — digiday.com


U.K. brands spend more on retail media but ‘disconnected commerce’ hampers faster growth
2026-05-20 — digiday.com


Spirits brands look to sports, sponsorship and celebrity playbook to convert younger consumers
2026-05-19 — digiday.com


Influencer boost budgets are throwing gas on social video spending fire 
2026-05-17 — digiday.com


As upfront negotiations near, buyers chart path through complex sports market
2026-05-17 — digiday.com


Amazon positions live sports portfolio as leverage to pry open upfront dollars
2026-05-17 — digiday.com


Marketers strain to juggle media budgets, AI and high expectations from CEOs
2026-05-17 — digiday.com


‘We should own it’: Hershey’s programmatic chief on AI agents and media mix modeling
2026-05-17 — digiday.com

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